audi and kaipola ski jump advertisiement - climbing an icy hill

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That article was great. You can view the finished commercial at the
www.audiusa.com website.

I'll defer all the calculations to the mathematicians in the group, I can
understand that 80 degrees is almost straight up so it must be 80% so
semantics is probably what's being debated.

I would submit to you this is what marketing is all about, making the public
aware of the product, generating discussion and creating an impression.
With the several dozen posts, in multiple newsgroups it has generated, and
the articles on how the commercial was made, IMHO this commercial has
accomplished its purpose. A bunch of guys were talking about it at my work
last week and I'm sure that wasn't the only place that discussion was taking
place. How many thousands of advertisements are we constantly exposed to on
TV, radio, the web, newspapers, magazines, and billboards that make
absolutely no impact on us?

Just my 2 cents

(top posted for your convenience)

"223rem" <[email protected]> wrote in message
news:82hzf.739335$xm3.374675@attbi_s21...
> [email protected] wrote:
>> I saw this advertisement from Audi on their second records on driving
>> up Kaipola ski jump in Finland. It was a rather impressive achievement
>> and photos. I could not believe that a car can climb a hill with slope
>> of 80 degrees, even on a regular ground (not icy road). When I dig out
>> more information about the Audi advertisement, I read more detail
>> information on how the car actually climbed up the hill.
>> I would like to find out comments from the readers about driving up an
>> icy snow hill with very steep slopes. My immediate questions are:
>> - Could you actually climb up a ski jump by the power of your car, from
>> a stop, without slipping on an 80 degrees icy/snow slope?.

>
> Cant be 80 degrees. That's absurd.
>
> A quick Google found an interesting article:
> http://www.germancarfans.com/news.cfm/newsid/2050308.004



 
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